“U R Me” is a sweet, sultry love song from London singer Shamim which gets an enthralling small-screen adaptation from director Prince Mensah. The track’s lyrics are romantic and adoring and stir up those wonderful feelings that come from having a crush or starting a new relationship. This is a “honeymoon phase” kind of R&B song where our couple has just fallen in love and there’s this newness to it that you want to relate to completely. Shamim’s voice has an innocence and freshness to it that is easy to fall in love with. The music’s moody feel – arranged by producer Jaydot – quietly builds, then drops into a slow-grinding rhythm that drifts in and out of focus throughout. “[U R Me] is inspired by the feeling of growing in love with someone. The song is about the power of love. As love is the highest frequency, it is an exceptional phenomenon that every human being craves but can also breed so much pain. Nonetheless, we must remain open and vulnerable to the idea because love is the greatest gift of them all” the young creative offers when discussing her single.
As mentioned previously, the accompanying video reinforces the song’s romantic themes but brings a bit more heat for viewers to bask in. It’s not quite NSFW, but your co-workers may get a little flustered if they catch a quick glimpse at one of the video’s many intimate moments.
“U R Me” follows a pair of previously released singles, “Option & Priority“ and “Intentional“, and is set to be featured on an EP that Shamim and her team plan to release in 2022. You can show your support by buying or streaming the single and video from your favorite spot below as well as check out more from Shamim by visiting the links listed.
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( Amazon | Apple_Music | Bandcamp | Deezer | Spotify | Tidal | YouTube_Music )
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( Facebook | Instagram | Official_Site | Soundcloud | Twitter | YouTube )